by Bhawna | Nov 7, 2024 | Book Review
Chip and Dan Heath’s Made to Stick explains why some ideas catch on while others don’t. The book uses real-life stories and research to show how to make messages memorable. The authors introduce the SUCCESs method: Simple, Unexpected, Concrete, Credible, Emotional,...
by Bhawna | Nov 4, 2024 | Book Review
Most books about success are packed with dense advice. They’re complex, with layers of concepts. But Evan Carmichael’s Your One Word does something unique. It simplifies. In Your One Word, Carmichael isn’t pushing for a long list of strategies. Instead, he centers on...